Social Media Manager · Designer · AI-powered

Content with purpose, data in practice, and design that transforms.

I use strategy, creativity and AI to turn social profiles into channels that engage and convert — with consistency, clear metrics, and a sharp focus on what actually moves the business.

Strategy
Design
AI Workflow
Aesthetics & PodiatryNutritionTattoo StudiosDentistsPilates StudiosPsychologistsHolistic TherapistsBeauty BrandsAesthetics & PodiatryNutritionTattoo StudiosDentistsPilates StudiosPsychologistsHolistic TherapistsBeauty Brands
VA

Vanessa Aranda

@vanessaarandamkt

About me

Hi, I'm Vanessa.

Also known online as vanessaarandamkt and Vanessa Aranda Marketing Criativo. I'm a Social Media Manager and Designer specialized in social media management, profile analysis, content strategy and the creation of materials like e‑books and editorial calendars.

I work with one foot in design and the other in performance — always connecting aesthetics, data and business goals.

Performance focused
Designer's eye
AI in the workflow
Strategic content
What I do

Services built to make your brand work daily.

Full social media management

Planning, visual creation, copywriting, scheduling, monitoring and reporting — end to end.

Profile analysis

Different depths of audit so you understand exactly what's working and what to fix.

Editorial calendars

Consistent calendars built per closed period, removing the chaos from your weekly routine.

Strategic e‑books

Custom e‑books designed to educate, generate leads and position your brand.

Visual identity & posts

Coherent visuals with clear hierarchy of information and conversion intent.

AI applied to marketing

Faster research, ideation and content variations — always with human curation and quality.

How I work

Clear, collaborative, data‑driven.

I bring AI applied to marketing to accelerate research, ideation and content variations — always with human curation and a focus on quality.

01
STEP 01

Understand goals & audience

We start by mapping objectives, audience and current positioning.

02
STEP 02

Pillars & positioning

I translate insights into clear content pillars and brand voice.

03
STEP 03

Consistent calendar

A structured editorial calendar that removes the guesswork.

04
STEP 04

AI‑accelerated creation

Research, ideation and variations powered by AI — curated by a human eye.

05
STEP 05

Track, test, adjust

I follow metrics closely and steer the strategy with real data.

06
STEP 06

Actionable learnings

Every cycle closes with insights you can immediately apply.

Portfolio

Design that tells your story.

A curated selection of visuals — covers, carousels and brand pieces crafted with intention.

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Want to see a specific niche? Ask for the full case deck.

Brands I've worked with

Experience across diverse niches.

Aesthetics & PodiatryNutritionTattoo StudiosDentistsPilates StudiosPsychologistsHolistic TherapistsAnd more...

What moves me

Good content balances clarity, usefulness and visual identity. I work to transform social channels into brand assets — not empty showcases. I value consistency and continuous evolution: small improvements week after week create big results over time.

My style

Strategic, didactic, to the point.

  • Visual coherence and a recognizable identity across every touchpoint.
  • Simple messages that anyone can understand — no jargon.
  • Formats designed to engage with conversion intent.
  • Well‑structured guides, e‑books and calendars that remove daily chaos.
  • Posts with clear hierarchy of information.
How we can start

Ready to turn your profile into a channel that works every day for your brand?

With real planning, creation and analysis — I'm Vanessa Aranda Marketing Criativo, ready to take your digital presence to the next level.